Segerstrom Center for the Arts - Marketing Intern

August 2021 - December 2021. Segerstrom Center for the Arts is Orange County's premier performing arts center. They shape the community through engaging events, vital arts education, and hosting the biggest musicals, orchestras, performers, and speakers in the performing arts scene today. As a marketing intern, I worked under the Director of Audience Development to manage multiple campaigns, including the National Tour of Jesus Christ Superstar, Ballet X, Giving Tuesday, and the Center's Musical Theatre Education Program. I was frequently praised for my go-getter attitude and ability to create strong relationships within my department and the organization overall. I took every opportunity to develop my wheelhouse: everything from graphic design, event coverage, and calendar maintenance to copywriting for social media, print ads, press releases, and blog posts. These projects gave me the creative freedom to soar while also focusing on results-based analytics through Meta Business Manager and Search Engine Optimization. Segerstrom gave me the professional development skills I need to succeed and taught me the importance of being proactive, organized, and curious.